Account restructure
We establish the requirements and priorities around your business goals.
Search intent and PPC
Google Ads Agency
Own the searches that drive your revenue
Intent-led Google Ads management — Search, Shopping, Performance Max, and YouTube — structured around profit per click, not clicks.
Clear scope · Collaborative delivery · Business-focused reporting
BUILT AROUND YOUR GOALSSearch intent and PPC
THE SERVICE, AT A GLANCE
Wrank’s Google Ads service brings strategy and execution together: account restructure, conversion & call tracking setup, ad copy & extension suite. We agree on the scope, business goals and reporting before work begins.
STRATEGY MEETS EXECUTION
What’s included in our
Google Ads services
A practical scope that connects the idea, the execution and the next decision.
Conversion & call tracking setup
We align the work with your audience, offer and existing tools.
Ad copy & extension suite
We turn the agreed strategy into a clear, actionable implementation.
Product feed optimization
We check the details before rollout and document the setup.
Weekly query sculpting
We review signals and investigate friction in the customer journey.
Monthly strategy reviews
We share findings, next steps and the decisions that need your input.
BUILT FOR THE RIGHT FIT
Is Google Ads right for your business?
Brands looking for a focused delivery plan, clear ownership and a measurable connection between marketing activity and business goals.
Discuss your goals ↗Start with the right questions.
- What outcome would make this investment worthwhile?
- Which audience and offer should we focus on first?
- What access, content and data are ready today?
- How will we measure progress and decide what comes next?
A CLEAR PATH FORWARD
From first conversation
to the next improvement.
- 01
Discover
Full account audit: search terms, match types, PMax placement split, conversion setup
- 02
Build
Rebuild conversion tracking with value-based bidding and offline conversion import
- 03
Launch
Restructure campaigns by intent tier — brand, category, competitor, problem-aware
- 04
Improve
Deploy negative-keyword sculpting and budget reallocation weekly
YOUR QUESTIONS, ANSWERED
Google Ads FAQ
Clear answers before you commit.
Google Ads or Meta Ads — which should I start with?
If people already search for what you sell, start with Google to capture existing demand. If you need to create demand for a new product, start with Meta. Most $20k+/mo brands should run both.
What's a good ROAS for Google Ads?
It depends on margin. Our clients average around 4–10x ROAS; lead-gen businesses should work backwards from customer lifetime value. We set targets from your unit economics, not industry averages.
Is Performance Max worth using?
Yes, when fed clean conversion data and fenced with brand exclusions. Unfenced PMax often just re-captures brand traffic and inflates reported ROAS — we structure it to find genuinely new customers.
How fast will I see results?
Waste removal shows in week one. Meaningful CPA improvement usually lands in weeks 3–6 as smart bidding re-learns from corrected conversion data.
What does Google Ads cost?
Pricing depends on scope, creative requirements, integrations and reporting needs. Campaign media spend is separate from agency fees. Share your brief for a tailored proposal.
How do we get started with Wrank?
Send your goals, website and current challenges through our quote form. We review the fit, agree on deliverables and measurement, and confirm the access needed to begin.
LET’S BUILD YOUR NEXT CHAPTER
Ready to put Google Ads to work?
Tell us where you are today and what you want to improve. We’ll help shape a focused scope around your goals.
Get your tailored proposal